Company

31 Jul

The Four Horsemen of Troubleshooting

When the crew is looking at you, the only person who isn’t ready to roll, you may hope for the Apocalypse. Alas, it is time to start troubleshooting. Checking cables for shorts, gear for correct settings, battery life, and the source of that stupid hum can drive you mad. One of the most difficult tasks […]

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18 Jul

A Tale of Two Productions, Part 2

Public transportation… I love it. Partly due to my roots in a small town, part gas prices, and part Nashville barely has any. So on a recent trip to Chicago to see the sights from the Sears tower, and visit some of my wife’s family in the suburbs, we used the L, city buses, and […]

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06 Jul

A Tale of Two Productions, Part 1

For the next couple of weeks I’m going to discuss two recent “field trips” I took to a film production and world famous production facility. Though intensely different on the surface, each project and company you work for has important similarities. Audio gear will change, but signal flow never does. My first trip was deep […]

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23 Jun

Choose your own adventure.

One of the most common tasks we have, both sales and rental, is helping our customers select the product that best suits their needs. In an effort of streamline the situation I’ve come up with the following flow chart. I am the first to admit, numerous features lead a person to their ideal recorder. However, […]

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28 May

Secret Jargon

As I listen to our sales manager John instruct our newest Nashville salesperson, Stephen Reter (welcome Stephen), I am reminded of my first days at Trew. Nearly five years ago, I was a studio/ live sound minded audio nerd, with some dabbles in the world of broadcast audio. When I began taking sales calls I […]

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11 Apr

SAY HELLO TO THE 788T!

As I am writing this, I know about a new recorder and you don’t. It’s always nice for dealers to find out before customers, even if it’s just 24 hours. However tomorrow when I post it, EVERYONE will know. Sound Devices has announced the 788T. Preliminary information states Sound Devices will begin shipping in mid […]

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20 Mar

Are we there yet?

By now you may know that Apple’s newest laptop, the MacBook Air, does not use a traditional hard drive, but solid state flash memory. USB memory drives, compact flash, Secure Digital (SD), SD mini, SD micro, and Memory stick are a mixture of brand names, buzz words, and nicknames, but they all use flash memory […]

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12 Mar

Are you REDy?

Updated March 12, 2008 For almost three years the industry has been anticipating the RED ONE DIGITAL CINEMA CAMERA. As with many aspects of our industry the visual seems to push the market and the audio is left to keep up. Until February 08, the actual audio I/O connections have been theoretical. We know it […]

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19 Feb

Bullets of info

I’ve had numerous Audioflow topics running through my head, but none were extensive enough for an entire blog. So let me shoot through some bullet points. The strike has come to an end, and we’re all glad to hear it. I’m not going to discuss the politics of the situation, just that a resolution is […]

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17 Jan

The impossible dreams.

This isn’t going to be a tech savvy post, but I thought it would be nice to discuss my (and hopefully your) dreams for the next year. For the last several years our business has been dominated by new gear. Let’s face it, post houses are finally coming about and non-linear is here for the […]

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